About Us


Our
Story
About Us
Welcome to Simple Days Co.
Simple Days Co. was created for the moms in the thick of it—the moms running on cold coffee, little sleep, endless love, and a whole lot of determination.
We're not here to sell perfection. We're here to celebrate the beautifully messy reality of motherhood.
As a stay-at-home mom to an amazing little boy, I quickly learned that motherhood is equal parts joy, chaos, exhaustion, and fulfillment. Somewhere between diaper changes, nap schedules, grocery runs, and late-night cuddles, I found myself wanting clothing and accessories that felt like me—comfortable, stylish, and relatable to the season of life I was living.
What I found was that many brands either focused on maternity wear or portrayed motherhood as perfectly curated and polished. But real motherhood isn't always picture-perfect. It's reheating your coffee three times. It's forgetting why you walked into a room. It's carrying snacks, wipes, toys, and somehow still forgetting the one thing you actually needed.
That's where Simple Days Co. began.
Our Mission
Our mission is simple:
To create comfortable, stylish products that celebrate the everyday moments of motherhood—the beautiful, the chaotic, and everything in between.
We believe moms deserve products that reflect their real lives, not unrealistic expectations.
Our designs are inspired by the experiences moms know all too well:
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Being tired but showing up anyway.
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Running errands with a baby on your hip.
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Living on coffee and determination.
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Feeling overstimulated, overwhelmed, and incredibly grateful all at the same time.
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Finding humor in the chaos.
Every design is created with the modern mom in mind—someone who wants to feel comfortable, confident, and understood.
More Than Just a Clothing Brand
Simple Days Co. is more than t-shirts, hats, mugs, tote bags, and accessories.
It's a reminder that you're not alone.
When you wear one of our shirts, carry one of our tote bags, or sip from one of our mugs, you're joining a community of moms who understand exactly what it's like to be in this season of life.
The moms who are doing their best.
The moms who are figuring it out as they go.
The moms who sometimes feel exhausted and grateful in the very same moment.
The moms who keep showing up.
Designed for Real Life
Our collections are intentionally created with a clean, modern, and neutral aesthetic that fits seamlessly into everyday life.
You'll find:
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Comfortable t-shirts you'll reach for again and again.
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Cozy apparel made for school drop-offs, grocery runs, coffee stops, and couch cuddles.
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Tote bags that carry all the mom essentials (and then some).
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Mugs that perfectly capture the reality of reheating your coffee for the third time.
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Hats for the days when dry shampoo is doing the heavy lifting.
Every piece is designed to feel effortless, timeless, and relatable.
From One Mom to Another
Simple Days Co. started with one mom who wanted to create something honest.
A brand that recognizes the beauty in ordinary days.
A brand that understands motherhood isn't about having it all together—it's about showing up, loving fiercely, and doing your best.
Thank you for being here and supporting this dream.
We're so happy you're part of the Simple Days Co. family.
With love,
Kenzie
Founder, Simple Days Co. 🤍
Our Motto
For the moms doing their best—one coffee, one cuddle, and one simple day at a time. ☕🤍